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Package|蛮野古树茶-布朗山

Packaging

蛮野古树茶-布朗山 

Client_熹茗茶业
Designer_Bosom
Photography_Zou Xunkai
Time To Market_2020

布朗山位于西双版纳勐海县的境内,靠近中缅边境,是著名的普洱茶产区,也是古茶园保留得最多的地区之一,布朗山方圆1000多平方公里。布朗山乡包括班章、老曼峨、曼新龙等村寨,其中,最古老的老曼峨寨子已有1400年历史。布朗族是百濮的后裔,他们世世代代生活在布朗山,是世界上最早栽培、制作和饮用茶叶的民族。

在维持「莽野·古树茶」的质朴/野性/原始调性的前提上,从「布朗山」本身出发,中文字体结合傣文的笔触,少数民族纹路结合中国传统印章的方式,加以少数民族象形古文字纹路,辅以「布朗山」傣文写法 ᦗᦴ ᦟᧂ ᦌᦱᧃᧈ,包装形式为笋壳加纸箱,从而表现布朗族的少数民族气息与原始布朗山的自然感官。

Brown Mountain is located in Menghai County, Xishuangbanna, close to the border between China and Myanmar. It is a famous Pu'er tea production area and one of the most preserved areas of ancient tea gardens. Brown Mountain covers an area of more than 1,000 square kilometers. Blangshan Township includes villages such as Banzhang, Laoman'e, and Manxinlong, among which the oldest Laoman'e village has a history of 1,400 years. The Blang people are descendants of Baipu. They have lived in the Blang Mountain for generations. They are the earliest people in the world to cultivate, make and drink tea.

On the premise of maintaining the simplicity/wildness/original tonality of "Mangye·Gushu Tea", starting from "Brown Mountain" itself, the combination of Chinese fonts with the brushstrokes of the Dai language, the combination of ethnic patterns and traditional Chinese seals, and a few Ancient hieroglyphic lines of ethnic pictograms, supplemented by the Dai-style writing of "Brown Mountain" ᦗᦴ ᦟᧂ ᦌᦱᧃᧈ, the packaging form is bamboo shoots and cartons, thus expressing the ethnic minority flavor of the Brown people and the natural sense of the original Brown Mountain.

Package|蛮野古树茶-布朗山
Published:

Package|蛮野古树茶-布朗山

Published:

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