Become Legend
The Ruroc RG1 is the world's first full face snowboard helmet. The radical design was developed from the ground up to make every component work as a 'system' pushing and pulling air through the mask, goggle and helmet. The end result is a cool ride with no fog.
The RG1 won the 2008 Good design award from the Chicago Athenaeum: Museum of Architecture and Design, and accolades from GQ (#7 top 100 products), Esquire, Mens Health & T3 magazines.
Hero in a hard shell
You can take the face mask off at any point to enjoy an open face experience.
3 years & 3 facts
Ruroc is fast becoming a phenomenon, and the figures speak for themselves.
Formula 1 pit crews
Ruroc have kitted out the majority of Formula 1 teams with pit crew helmets since 2009 when they were first approached by Red Bull from a magazine article in GQ where the helmet featured as #9 in the top 100 hot products of the year.
Designing a legend
The Ruroc logo was developed to embody the dynamic nature of the products and brand identity. The insignia and text elements work together and apart. The whole project was designed, engineered and manufactured in The UK.
