Season's Greetings
JAF TEA is one of the biggest tea brands from Sri Lanka. The brand is sold in more than 30 countries across the globe and has earned a great reputation for superb quality and exceptional taste.
JAF TEA is one of the biggest tea brands from Sri Lanka. The brand is sold in more than 30 countries across the globe and has earned a great reputation for superb quality and exceptional taste.
Our task was to create a modern & bold line of premium Christmas teas for the brand.
We used a conventional Christmas palette and traditional Sri Lankan architectural motives as a base of the line. The series combines Christmas story and Sri Lankan spirit. We designed a flexible system which has well recognisable identity, where each packaging has its' own outstanding look.
Credits
Design / Art Direction: Katerina Teterkina, Openmint
Visual: Nikita Bukoros