Simran Bhardwaj's profile

Understated Minimalist

DESIGN BRIEF : To design an understated minimalist bag which would embrace two in one look.


Understated minimalism, means minimalism which can’t be easily analyzed. The unisex bag has been designed for someone who would wear a business casual attire who happen go to casual get together of meeting directly from work. The bag with its three different transformations blends into both formal and casual setting with ease and ensures that it never gets boring for the user. 
When used with flaps as handles it gives a casual appearance best suited for market or other casual places
 
When flaps are folded inside and the handles come out the bag gives a formal feel and is a great companion for office, and semi formal meetings in or outside office.
When both the flaps and handles are folded inside it becomes a shoulder bag worn using the adjustable strap which again makes it an apt variant for the business casual attire. ​​​​​​​
FORM
The design, as been driven by understated minimalism would not directly speak of minimalism. The application of minimalism could be seen not only through form but also through the different elements that it possesses. The bag has been made out of single pattern and the idea of minimalism has been taken care of, whether it be for hardware, construction type or cuttings.


Understated Minimalist
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Understated Minimalist

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