A dream client – name a man who doesn’t want to tuck into a big bowl of meatballs all in the name of research. This local food brand who lovingly make meatballs from an old family recipe needed to tell their story and develop an identity that would help them to be taken seriously by the likes of Tesco & Sainsburys. I crafted the logo, designed & artworked their packaging and the graphics for an exhibition stand, developed visuals for the website and art directed a photoshoot.