AND SHINE is a startup brand from Munich entering the cosmetic market. The goal is to introduce revolutionary technologies that bring back beauty and healthy skin. Anakin was hired to help building a strong brand by developing a Corporate Identity, fresh Packaging, Website and Overal Visual strategy. The first product is a Transdermal Cosmetic Patch equipped with microneedles to fuel the skin with Cross-linked-Hyaluronic-Acid.

In the addition to the AND SHINE trademark, we have built a toolkit of patterns, icons, color palettes and defined all relevant ingredients for the brand to show its face to the public. A Brand Book was created to ensure overal brand consistancy when working with partners and marketers.