Josh Wiedenroth's profile

Spring Allergy 2017 Campaign

Spring Allergy 2017 In-Store Assets
Springtime means allergy time and CVS Pharmacy stores wanted to drive awareness that there are several products that can help reduce the symptoms of seasonal allergies. The idea for this campaign was to use photography that would incite a visceral reaction from the viewer. Essentially, I wanted their eyes to start itching just by viewing the piece.

Creative Direction: Chad Senecal
Copy: Lee Nash
Spring Allergy 2017 Campaign
Published:

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Spring Allergy 2017 Campaign

Spring Allergy 2017 In-Store Assets Springtime means allergy time and CVS Pharmacy stores wanted to drive awareness that there are several produc Read More

Published: