Brief: design a magazine ad and write copy that is consistent with the proposed marketing plan
Software Used: Adobe Photoshop and InDesign
Brief: design a billboard that is consistent with the proposed marketing plan and is consistent with other design proposals.
Software Used: Adobe Photoshop, Illustrator, and InDesign
Brief: design a billboard that is consistent with the proposed marketing plan and plays off of Chick-Fil-A's previous marketing strategy.
Software Used: Adobe Photoshop, Illustrator, and InDesign
Brief: design a Facebook banner that is consistent with the proposed marketing plan and plays off of Chick-Fil-A's previous marketing strategy.
Software Used: Adobe Photoshop, Illustrator, and InDesign
Brief: design an interactive web ad, which would redirect the consumer to the Chick-Fil-A website when clicked, and write copy that is consistent with the proposed marketing plan.
Software Used: Adobe Photoshop and InDesign
Brief: design an Instagram post and write copy that is consistent with the proposed marketing plan.
Software Used: Adobe Photoshop and InDesign
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With an assigned team, I was required to create a fictional marketing campaign book for Chick-Fil-A for Journalism 345: Principles of Strategic C Read More