This is my diploma project made for a real client who needed to make identity for cosmetics company. They produce cosmetics with exclusive ingredients, which moisturize and scrub − black caviar emulsion and golden flakes.
![caviar black gold cosmetics identity branding face care Body care scrub Packaging](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/bb540f58340539.5a2d951b538fa.gif)
![caviar black gold cosmetics identity branding face care Body care scrub Packaging](https://mir-s3-cdn-cf.behance.net/project_modules/1400/ef454658340539.59f8b5c71d2b4.jpg)
I have created Mind map according to the brief.
![caviar black gold cosmetics identity branding face care Body care scrub Packaging](https://mir-s3-cdn-cf.behance.net/project_modules/1400/c467da58340539.59f8a50ba5ab8.jpg)
Then I invented a plenty of naming ideas.
![caviar black gold cosmetics identity branding face care Body care scrub Packaging](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/89536758340539.59f8a50ba3f62.gif)
We have chosen the name «Cabla», which means «caviar + black».
After that I have made sketches for a logo.
![caviar black gold cosmetics identity branding face care Body care scrub Packaging](https://mir-s3-cdn-cf.behance.net/project_modules/1400/ef047a58340539.5a2d99392c267.jpg)
And finally we have chosen the final logotype variant.
![caviar black gold cosmetics identity branding face care Body care scrub Packaging](https://mir-s3-cdn-cf.behance.net/project_modules/1400/cd851d58340539.59f8a50ba5222.jpg)
This cosmetics offers a wide assortment which consists of:
− skin care (black packaging and big rounds)
− face care (white packaging and small rounds)
− scrubbing cosmetics with golden flakes for face and skin (black of white packaging and pattern with fishes, which associated with scrabing fish massage).
![caviar black gold cosmetics identity branding face care Body care scrub Packaging](https://mir-s3-cdn-cf.behance.net/project_modules/1400/b57a3a58340539.5ac1f9522f5d7.jpg)
![caviar black gold cosmetics identity branding face care Body care scrub Packaging](https://mir-s3-cdn-cf.behance.net/project_modules/1400/ba927458340539.59f8a50ba6698.jpg)
![caviar black gold cosmetics identity branding face care Body care scrub Packaging](https://mir-s3-cdn-cf.behance.net/project_modules/1400/80054a58340539.59f8a68d0e9cd.jpg)
![caviar black gold cosmetics identity branding face care Body care scrub Packaging](https://mir-s3-cdn-cf.behance.net/project_modules/1400/79b65f58340539.59f8a50ba4905.jpg)
![caviar black gold cosmetics identity branding face care Body care scrub Packaging](https://mir-s3-cdn-cf.behance.net/project_modules/1400/7a0a7958340539.59f8a50ba5dc5.jpg)
![caviar black gold cosmetics identity branding face care Body care scrub Packaging](https://mir-s3-cdn-cf.behance.net/project_modules/1400/dc487658340539.59f8b5c71dcd7.jpg)
![caviar black gold cosmetics identity branding face care Body care scrub Packaging](https://mir-s3-cdn-cf.behance.net/project_modules/1400/a3d7d258340539.59f8b5c71d7db.jpg)
We also decided to make wooden package to underline naturalness of cosmetics.
Made by «Noeled» manufacturer.
![caviar black gold cosmetics identity branding face care Body care scrub Packaging](https://mir-s3-cdn-cf.behance.net/project_modules/disp/67b09458340539.59f8a50ba6295.jpg)