OFF THE RAMP
where fashion takes over streets.
The Announcement
It’s pretty clear that the street style phenomenon is here to stay. Just one quick look on the streets and you’ll witness hoards of preening style-setters with that streety vibe. ‘Off the Ramp’, the new address for people who have an irreplaceable attitude and the style to be fashionably different. For them, the street is the ramp. This nocturnal extravaganza transforms the street into a celebration of fashion, fused with music, installations, street performers, artists and whole lot of attitude.
TEASER 1
*Drum Rolls* Mumbaikar's get ready to witness one of a kind Fashion Show coming soon to the street near you!
TEASER 2
Love fashion? Who doesn't! Prep yourself for #OffTheRamp to get just the right vibe you'll fashionistas need!
TEASER 3
City streets are the real runways and #OffTheRamp will show you just that!
TEASER 4
Style | Soar | Spin | Repeat
TEASER 5
Get ready for an incredible experience filled with an exciting fashion show, lip smacking food, installations, music, dance and lots more at #OffTheRamp.
TEASER 6
Be your fashionable best
THE WEBSITE
Desktop interface and registration page
Mobile Interface and registration page
REGISTRATION POSTS
REGISTRATION PASS
INVITES
CAMPAIGN 1
Funk the stereotypes
CAMPAIGN 2
Quotes
CAMPAIGN 3
Hollywood Fashion Icons
CAMPAIGN 4
Bollywood Fashion Icons
We are hit by a strong wave of nostalgia, Our bollywood icons and their style through the 80's was a rage!
OTR Merchandise
Until Next Time
