Piece of Music
This is a work that participates in D&AD.
We chose one of the topics, Arjowiggins.
We chose one of the topics, Arjowiggins.
How do people "listen" to the music through a piece of paper?
Arjowiggins has a cooperation with Sony Music.
In order to let people experience the temperature of paper and the convenience of digital,
we link the music with paper.
According to different types of music,
we designed each Piece of Music in different ways.
Piece of Music has several dots on it.
We made the dots dimensional to let people feel the dots and the paper.
People can feel the music not just by listening,
but also by watching and feeling.
Scanning the pattern on the paper,
and linking to the online music playlist via the AR.
Piece of Music could also be shared to actually experience the interest between physical and digital.
This is an experimental short film about we went on the streets,
and introducing "Piece of Music" to the public in person.
