Social Media
Client work / Personal use
Rhode Island Small Business Development Center (RISBDC) Facebook and Foursquare
I acted as the social media coordinator for RISBDC. I managed, monitored, reported, and posted.
During my time coordinating I was able to increase fans by 45% and monthly total reach by 158%.
I also created a Foursquare location so that clients and staff could check into the office and all of their friends and followers could see where they were and extend brand awareness.
Capital Tanning- Facebook and Twitter
As a class project in Social Media and Internet Marketing, we had to find a small business that we would implement a short internet marketing campaign utilizing social media channels.
The social media plan we developed was for a Valentine's Day campaign.
Our team was able to streamline the clients messages by using social listening tools and software.
While managing the campaign we increased Facebook fans to over 2,000 and also created a Twitter account for the client.
Personal Social Media Presence
I maintain social media accounts on all of the top social media channels and also particiate in new and up and coming sites. I want to stay on the cutting edge of the technology. I also monitor my influence using these sites by using Google Alerts and Klout.