As Producer and Editor of this project we worked with the BYU-Idaho Alumni office to come up with a concept to help explain to students the advantages of joining the new BYU-Idaho Professionals LinkedIn group. My team and I were given a lot of creative freedom as crafted a story of Preston who goes through the step necessary to join the group and reap the rewards of networking.
Starting as always with a creative brief we established what the key message objectives were with the client and then set to work creating storyboards and a script. My team performed very well as we were able to create quality work that the client was pleased with in a very small window.
As Producer and Editor of this project we worked with the BYU-Idaho Alumni office to come up with a concept to help explain to mentors the purpose of creating the BYU-Idaho Professionals LinkedIn group. As with the student video my team and I were given a lot of creative freedom to craft a story that would appeal Alumni and elicit the desire to give back to BYU-Idaho and its students.
This was fun opportunity to network as we filmed several alumni who shared their feeling about the importance of networking. We crafted a story around the interviews which shows a student photographer who is trying to improve and then reaches out to a professional photographer in the BYU-Idaho Professionals group to ask for advice and ends up having the opportunity to be mentored by the professional.
