Theme Board for Digital Presentation project. The theme was derived from the Elemental Trend which incorporates futuristic textiles and enviromental climate changes.
This project was based on developing athletic apparel as well as accessories for the Junior market. My focus from the beginning has been to develop wetsuits for the female market, so with this I chose to design a wetsuit for O'Neill that I felt would incorporate their company values and target market.
Detail overview of what would be incorporated into the wetsuit.
The sandal is based on the Birkenstock sandal with a cork footbed, however I have incorporated an embossed shark design. The backpack is based on one from Dakine, however I have changed the material to a weatherproof duck canvas and added a shark print.
The Trend/Fashion Figure board showcases the color palette and inspiration behind the wetsuit and accessories shown on the fashion figure to the right.
