Kellogg’s Keebler Holiday 2007 Lobby Display
During the holiday season, Kellogg’s Keebler relies heavily on their cracker and cookie brands to do some heavy lifting. This lobby display gets shoppers in the holiday mood through Keebler’s iconic Ernie the Elf hanging branded ornaments and stockings among other holiday décor on a cozy fireplace.
ConAgra Fresh Mixer & Marie Callender Split Display
Lunchtime at the office can mean leftovers, a boring cold sandwich in a brown bag, or much worse, nothing at all. ConAgra Foods introduced an ultra-convenient, healthy new way to enjoy lunch at the office with the Healthy Choice Fresh Mixer and Marie Callender’s Home Style Creations. This display showcased the product line and its usage through appetite appeal, as well as utilizing icons for findability within the in-store environment.
Jarden Consumer Solutions ShedMonster "As Seen on TV" Endcap Shelf Display
Most pet owners understand the love/hate relationship between their beloved pet and their shedding. Jarden was presented with an opportunity to place their ShedMonster (pet brush that removes pet hair humanely) on an “As Seen on TV”endcap. This endcap shelf display uses video and mobile components to highlight ShedMonster’s product benefits. Shoppers can experience the video that showcases the ease of use of the product either on-the-spot or they can activate the video on their mobile phone from a scannable Microsoft Tag code.
Kellogg’s Keebler TownHouse Flipsides Launch Display
When Kellogg’s unveiled Flipsides as a fun cracker/pretzel combo, it was brand new to the snack market and it needed a display to showcase its dual-sided innovation. The main oversized cracker/pretzel piece spins on an axis, drawing shoppers’ attention in-store to take home the new snack.
ConAgra Andy Capps Display
Andy Capps is a beloved comic strip character, as well as a crunchy, spicy snack sold in small bags at convenient stores. Very limited assets–as it was a very old brand–meant deconstructing the packaging and recreating something new. The header art utilizes a big bold black outline as a frame, paying homage to the comic strip.
