MASHUMARO: marshmallow bento
Confectionary based on animator Hayao Miyazaki
Confectionary based on animator Hayao Miyazaki
Ghibli (pronounced jee-blee) Candy Studio is an umbrella confectionary brand based on the film themes of Japanese writer, animator, and film director Hayao Miyazaki. The name “Ghibli” is derived from Miyazaki’s animation studio, Studio Ghibli.
Mashumaro is a trio of large marshmallow“baos” filled with various organic fillings stored in a tiered bento box style package. The packaging and experience of the product is a metaphor for the themes of tension and balance between the supernatural, the human world, and nature apparent in Miyazaki’s films. This relationship is visually expressed in the 3 tiers of the packaging, where the layers move togetherin careful balance.
The product would be found in high-end confectionary and gift stores, and the target demographic is trendy women with design and green sensibilities.
Mashumaro is a trio of large marshmallow“baos” filled with various organic fillings stored in a tiered bento box style package. The packaging and experience of the product is a metaphor for the themes of tension and balance between the supernatural, the human world, and nature apparent in Miyazaki’s films. This relationship is visually expressed in the 3 tiers of the packaging, where the layers move togetherin careful balance.
The product would be found in high-end confectionary and gift stores, and the target demographic is trendy women with design and green sensibilities.