The blog was designed to surface great content, and allow for the comfortable browsing of the casual reader. At the same time, it serves as the soap box of this thought leading organization.
Mobile browsing was a must, and even though the small screen limits content available on screen, the design lent on the knowledge of a user base unafraid of scrolling. Adaptive menu edits put features within easy reach.
White space is key to the design. The serves up quality content in an understated manner.
