This is an identity project I did for a pattern designer named Feministy. The challenge here was to create an identity that channeled the cult of domesticity of the 1950s in a tasteful, contemporary way.
Logo & logotypes.
Logo.
Logotype.
As part of this identity project, we needed to consolidate Liz's multiple personas (feministy & Liz Abinante) into a single brand. Creating a logotype of her name was a necessary, transitionary aspect of this task.
Banner style.
Twitter avatar version of the logo.
