NOVASSIST
At Novassist, I led the branding, strategy, and website development efforts, shaping the identity of an insurtech startup that goes beyond traditional insurance. Our mission was to redefine the insurance experience, blending industry expertise with advanced technology to offer personalized solutions. I worked closely with the Novassist team to craft a brand identity that reflects our values of simplicity, trust, and innovation.
From designing the logo—a star symbolizing renewal and illumination—to creating minimalistic yet sophisticated digital assets, our goal was to project professionalism, confidence, and accessibility. Through our collaborative efforts, we aimed to revolutionize the insurance landscape and provide peace of mind to individuals and insurers alike.
