The "Nehru Planetarium" in India. Nestled within the serene Teen Murti House precincts, an ode to India's visionary leader, Jawaharlal Nehru.
The visual identity I've created is captivating and impactful, intended for use across all touch points and brand communications. It reflects Nehru's ethos of innovation and creativity, serving as a visual reminder of his mission to provide astronomical education to all.
The logo is a combination of elements - Saturn, a star and space. The rings of Saturn shows strength and timelessness; the star represents guidance, excellence and individuality; the eternal space signifies discovery, freedom and transcendence.
The colour palette I've chosen is bold and dynamic, symbolising the energy and enthusiasm of the curious students and adults alike. Shades of blue and black dominate; representing exploration, knowledge and harmony. These colours are complemented by accents of ivory and white, symbolising tranquility and innovation.
An updated version of the website that has a direct CTA and simplified UI for better comprehension.