Ampersand are recruitment specialists working with blue chip clients such as ANZ, GE and BUPA. They are market leaders in their sector, boutique in their offering and expansive in reach. Spring was commissioned to create a new corporate identity that reflected the calibre of their clients, candidates — and of course themselves.

The Ampersand signature is the result. An energetic, hand-drawn flourish that represents their bespoke approach and the highly personal aspect of their business. The signature sits with one of either two seals that define segments within the business.

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