About the project
G-STAR 2023 / #100 Website
WEB UI/UX
KRAFTON participated in G-STAR 2023, and we have developed a website to announce our participation in G-STAR.
G-STAR is a major gaming expo held annually in Busan, South Korea, in November.
During the event, KRAFTON unveiled two new games: "Dark and Darker Mobile" with a medieval fantasy setting, combining elements of RPG, battle royale, and dungeon crawler, and "inZOI," a realistic graphics-based life simulation game that blurs the line between reality and imagination.
Additionally, KRAFTON launched a new brand called #100, premiering it at G-STAR. #100 is a KRAFTON Limited Brand Shop that exclusively sells a limited quantity of 100 items.
We have introduced these details and created a website for on-site events, booth guidance, and other related information.
The G-STAR and #100 websites were designed separately, allowing smooth navigation between the two through floating banners.
The website is designed to enable users to explore the entire menu through scrolling, incorporating simple motion effects on objects to enhance engagement. To maintain a unified look across both websites, we applied the same style to the Global Navigation Bar (GNB) frame area. To highlight the unique characteristics of each IP, we set different tones and moods on a page-by-page basis.
