samskit sales's profile

Marketing Portfolio

Strategy Overview:
The goal of this strategy is to create a comprehensive and integrated digital marketing campaign that maximizes online visibility, engages the target audience, and delivers a strong return on investment (ROI). We'll leverage various digital marketing channels and services to achieve this.

1. Search Engine Optimization (SEO):
-Keyword Research: Identify relevant keywords and phrases related to your business.
-On-Page SEO: Optimize website content, meta tags, and structure.
-Off-Page SEO: Build high-quality backlinks and citations.
-Local SEO: Optimize for local search if applicable.

2. Content Marketing:
-Content Creation: Develop high-quality blog posts, articles, videos, and infographics.
-Content Promotion: Share content on social media and email newsletters.
-Guest Posting: Contribute content to relevant industry publications.
-Content Calendar: Maintain a consistent posting schedule.

3. Social Media Marketing:
-Platform Selection: Identify the most effective social media platforms for your target audience.
-Content Creation: Create engaging and shareable content.
-Community Engagement: Interact with followers, respond to comments, and participate in conversations.
-Paid Social Ads: Run targeted ads on platforms like Facebook and Instagram.

4. Paid Advertising:
-Google Ads: Launch pay-per-click (PPC) campaigns targeting high-converting keywords.
-Display Ads: Create visually appealing banner ads for display networks.
-Remarketing: Re-engage website visitors who didn't convert.

5. Classified Ads:
-Identify Relevant Platforms: Choose classified ad websites or platforms based on your target audience.
-Create Compelling Ads: Craft attention-grabbing classified ads with clear calls to action.
-Regular Updates: Keep ads fresh and up-to-date.

6. Sales Funnel:
-Funnel Design: Develop a well-structured sales funnel that guides prospects from awareness to conversion.
-Landing Pages: Create optimized landing pages for each stage of the funnel.
-Lead Nurturing: Implement email marketing to nurture leads through the funnel.

7. Return on Investment (ROI):
-Analytics Setup: Implement tracking tools like Google Analytics to measure website traffic and conversions.
-Conversion Tracking: Monitor conversions from different marketing channels.
-ROI Calculation: Regularly assess the ROI for each marketing channel and adjust strategies accordingly.
-A/B Testing: Continuously test and optimize campaigns for better ROI.


Key Metrics to Track:
Website Traffic
Conversion Rates
Cost per Conversion
Click-Through Rates (CTR)
Social Engagement Metrics (likes, shares, comments)
Ad Click-Through Rates (CTR)
ROI for each marketing channel
The above images are few of the prove of feedbacks left by my previous clients have worked with in the past years.
Marketing Portfolio
Published:

Marketing Portfolio

Published: