Gender Stereotypes in Sport Advertising
(Case Study)
The aim of this project is to raise awareness about gender stereotypes in sport advertising that harms those who practice sport. Part of this project also shows how it can be improved. This project will be the first of many as I will be continuing to expand this project since there are so many ways to express one's gender.
This project is Sponsored by Eurosport Malta and Tripod CrossFit.
This project does not stop here! I will be improving the meaning of gender neutrality and hope to improve gender inclusivity in Sports Malta.
If you are a person who practice sport and wish to be part of this project contact me on Instagram, @petrawettinger_photography or email, petra.wettinger@gmail.com. The Person can be cis, trans, non-binary, colour, does not fit to the 'athletic' body type.
If you are a person who practice sport and wish to be part of this project contact me on Instagram, @petrawettinger_photography or email, petra.wettinger@gmail.com. The Person can be cis, trans, non-binary, colour, does not fit to the 'athletic' body type.
