Designed from Scratch: Unveiling the Brand Identity & Packaging for Fictitious Popcorn Brand 'Corn Culture'
![logodesign brand identity visual identity packaging design mascot logo popcorn foodbranding branding foodpackaging ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/2761a4176448743.64c4f9e8ce18d.png)
![logodesign brand identity visual identity packaging design mascot logo popcorn foodbranding branding foodpackaging ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/843329176448743.64c4f9e8d0cf6.png)
![logodesign brand identity visual identity packaging design mascot logo popcorn foodbranding branding foodpackaging ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/42877f176448743.64c4f9e8cfea5.png)
Inspired by the popcorn's whimsical nature, the brand opted for a lively mascot as its logo, infusing playfulness while celebrating its signature product.
![logodesign brand identity visual identity packaging design mascot logo popcorn foodbranding branding foodpackaging ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/043b6f176448743.64c4f9e8d2fe5.jpg)
![logodesign brand identity visual identity packaging design mascot logo popcorn foodbranding branding foodpackaging ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/78c7a2176448743.64c4f9e8cf0c7.png)
![logodesign brand identity visual identity packaging design mascot logo popcorn foodbranding branding foodpackaging ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/7cdd58176448743.64c4f9e8d1c82.png)
![logodesign brand identity visual identity packaging design mascot logo popcorn foodbranding branding foodpackaging ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/d60479176448743.64c4f9e8d6eb7.png)
![logodesign brand identity visual identity packaging design mascot logo popcorn foodbranding branding foodpackaging ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/af3f05176448743.64c500434c007.png)
![logodesign brand identity visual identity packaging design mascot logo popcorn foodbranding branding foodpackaging ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/31266a176448743.64c500434a67f.png)
![logodesign brand identity visual identity packaging design mascot logo popcorn foodbranding branding foodpackaging ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/f59f79176448743.64c500434b228.png)
![logodesign brand identity visual identity packaging design mascot logo popcorn foodbranding branding foodpackaging ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/f46ba7176448743.64c5004347ccb.png)
![logodesign brand identity visual identity packaging design mascot logo popcorn foodbranding branding foodpackaging ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/7fac5b176448743.64c5016bd0f3f.png)
![logodesign brand identity visual identity packaging design mascot logo popcorn foodbranding branding foodpackaging ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/d80143176448743.64c5004349678.jpg)
![logodesign brand identity visual identity packaging design mascot logo popcorn foodbranding branding foodpackaging ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/a0351c176448743.64c5004348a25.png)
![logodesign brand identity visual identity packaging design mascot logo popcorn foodbranding branding foodpackaging ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/5822be176448743.64c5016bd220a.png)
The brand introduces a lively and refreshing "citrus green" hue to its packaging, symbolizing the presence of nutritious and health-focused products in its lineup.
![logodesign brand identity visual identity packaging design mascot logo popcorn foodbranding branding foodpackaging ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/f4d630176448743.64c4f9e8d7d92.png)
![logodesign brand identity visual identity packaging design mascot logo popcorn foodbranding branding foodpackaging ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/7ce78f176448743.64c4f9e8d48bb.png)
![logodesign brand identity visual identity packaging design mascot logo popcorn foodbranding branding foodpackaging ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/68ff52176448743.64c4f9e8d5c18.png)