[ la mer ]
La Mer is one of the Estée Lauder brands i worked with during 2022-2023,
as a Store Design & Visual Merchandising Analyst for all the Fragrance, Skincare and Haircare brands.
as a Store Design & Visual Merchandising Analyst for all the Fragrance, Skincare and Haircare brands.
Being the only designer in the marketing team, I participated in multiple projects and created all of the materials for store windows, in-store campaigns, events, social media, product launches and influencer seedings.
These are my favorites in-store campaign and collaterals:
[ holiday takeover ]
[ holiday sephora ]
[ collaterals ]