Before and After
Project Echope
"Making up as you go" with Echope. A campaign that featured ten different models to convey a single message. The production represented the glamour of the high-end audience, without disregarding the comfort of receiving their beer at home. Photographing cold beverages is a job that requires special techniques both in production and post-production, so this was an incredible opportunity to put all of Grupo Luz's experience into creating advertising images.
Making Of
Projects like this mobilize the whole studio team. From selecting models, positioning objects, lighting, and photographing each element to ensure excellent results in post-production... Our team devoted many hours of intense work, but it was extremely rewarding. We are very proud of this job!
Pre-Production: Cristina Somensato
Production: Leonardo Luz
Post-Production:Â KauĂȘ Luz
Agency:Â Rebeca Come Terra
Client:Â Echope
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