Apollo
Luxury Sleepwear Catalog
The purpose of this project is to create a visually stunning catalog for a luxury sleepwear brand that offers high-quality, comfortable, and stylish sleepwear. Apollo is inspired by the legend of the rabbit on the moon which is popular folktale in various cultures. The catalog offers a clean design which showcases luxury by emphasizing the quality and craftsmanship of the products while removing any distracting elements. Use of negative space creates a sense of simplicity and elegance.