In this project, we had to create a magazine with a theme of choice.

There are plenty of fashion magazines, but do fashion brands have their own magazines? In fact, they might have a cata- log showing their new collections - fashion editorials - but not really showing the “behind the scenes” of a fashion show or a collection production. Off-White is a really an alternative brand for its aesthetics and streetwear style. I believe, from all high-fashion brands, this would be the one to create a magazine first.

This magazine would show, as said, “behind the scenes”, interviews with creative directors, models, designers... on the brand and articles on future trends, streetwear, collaborations...