Sydney Opera House
50th Anniversary Branding
50th Anniversary Branding
In October 2023, SOH turns 50. To mark this milestone, SOH are throwing a year long celebration of special events and one off experiences. Taking inspiration from the Utzon’s spherical solution, we created a commemorative ‘50’ designed for use throughout the anniversary year.
3D design and animation in collaboration with Matt White.
Everyone’s invited
To kick start the 50th anniversary year, we took over the ‘Find your Sydney Opera House’ campaign inviting everyone to join the celebrations.
A year-long celebration
To raise awareness of the year-long celebrations, we also created a functional lock-up designed for use across brand touchpoints and event campaigns.