Watercolor characters on playing cards
Client
MAVT-VINOTEKA alcohol store chain
GoaL
To design playing cards: face graphics and back pattern; packing. The entire concept is based on unique character paintings in the watercolor style.
Case
To paint illustrations in the traditional watercolor technique.
According to the client's description, the designed playing card characters should represent the brand's main customer groups.
According to the client's description, the designed playing card characters should represent the brand's main customer groups.
Vision and idea
To divide characters into four groups: hearts — celebrities, diamonds — aristocracy,
clubs — businessmen, spades — bohemia. Also, we've designed a special pattern for the backs of cards.
Authors:
Design and Art Direction
Anton Lavreshin
Anton Lavreshin
Сreative director
Svetlana Lavreshina
Svetlana Lavreshina
info@kinolavr.ru
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