MAIN IDEA
Logo and visual identity for WONDERLUST COMMUNITY — international online
сomity of independent travellers who share sustainable tourism and low-impact traveling.
The main brand idea is «Do less to experience more».
сomity of independent travellers who share sustainable tourism and low-impact traveling.
The main brand idea is «Do less to experience more».
The logo is intentionally simple, grotesque, stable. A lot of free space between the letters symbolizes the distance along the traveler's path. The letter S also resembles a road. The brand mark has different associations: a winding highway, a stormy wave or part of a medieval fortress. Everyone can see their own meaning.
THANK YOU FOR WATCHING
logo & branding by Natalia Kropotova
font GELOSA CARA by Pietro Filippeschi
vvelcome.create