During my time at Formula E, I worked on predominantly event branding and designing for large scale prints using a set of brand guidelines. I spent 2 weeks in New York Brooklyn, working as the only designer on-site to pick up any urgent jobs for the upcoming race weekend. These involved working on the entrance signage for the BOSS Emotion Club and Skyline Terrace, using design assets for an ad outside Empire State Building and picking up requests for the next race in Seoul. Below are my designs created for the start bridge in New York, which was one of the most technical jobs I worked on as it also involved converting the US metrics to work for print and making sure the city pattern could work on such a large scale.

The halo garage headers were also exciting to work on as they were used across a range of other races globally. I created a new layout with the existing headers that could work with the bottom extension and how the partner logos could be incorporated.