A catchy reminder that we are never alone in our struggles and the church is often a place of community and support.

As we all know, social media has become an ultra efficient platform for organizations to share their brand values and products. One way to capture a followers’ attention is using text-only graphics to generate engagement and offer relevant content that is both sharable and conversation-worthy.

As usual, this process starts with research and sketches. I had the option to chose from a variety of religious and historical sayings; all of which have sold the test of time and have remained applicable to our lives today.

Finding an appropriate color palette has the power to evoke emotion and is richly embedded with cultural meaning. While at the same time, an incorrect palette can steer a concept into dull obscurity.

To avoid this, be sure to apply color to your social media graphic in a way that enhances expression and connects with your target audience and reaches your client’s marketing goals.