MAXIM KIRPA's profile

Dry cleaning Leda. Brand restyling.

Rebranding the company Leda.

​​​​​​​Composition of the project: idea, logo, corporate identity, recommendations on the use of corporate identity, implementation of corporate identity, interior design (architectural project, electrical project, furniture project, design of advertising structures). Author's supervision of realization of interior design, including furniture and advertising constructions. Implementation of informational announcements. Development and carrying out of the company's presentation. Creation and carrying out of the special photo session. Corporate website design development. 

The Russian company LedaGroup is the owner of a large chain of dry-cleaners and laundries under the Leda brand. The company owns two factories and has over 100 salons located in Moscow and the Moscow region. The first stage of cooperation presupposed brand audit and creation of development strategy, and the decision on the complex rebranding was taken based on the results of the audit. The outdated sign and logo required modernization, since it was created more than twenty years ago. The updated version of the logo and the sign implied the creation of a new corporate style.



Sign and logo rebranding project

​​​​​​​Final sign and logo rebranding project


Recommendations for the use of corporate style


Company presentation Leda 


Сайт компании реализован как интернет-магазин услуг, но структура и внешний вид напоминают landing page
The company's site is implemented as an online store of services, but the structure
and appearance resemble a landing page


​​​​​​​The interior of each showroom was created taking into account the created visual standards


The furniture is designed to meet the functional requirements and capabilities
of a particular space 


The implementation of the interior took into account the design The interior was implemented on the basis of architectural design, taking into account construction standards. Strict author's supervision was carried out at each stage of implementation 


Super great offer! 
The first stage of design includes clarification of the goals and objectives of the project.
 Translating the objectives from the language of business to the language of design is the key to the future success of the project. I suggest you take advantage of a free online consultation (you can choose any messenger). 
The duration of the consultation is 30 minutes. 
I have more than 25 years of experience in design and branding. Below you can see the list of competencies

Mobile /+7 (926) 597 17 10 Whatsapp/+7 (926) 597 17 10 Telegram/ @maximkirpa Skype/maxkirpa
E-mail/ maxim.kirpa@gmail.com Web/ www.makkey.ru

Thanks for your attention!



Dry cleaning Leda. Brand restyling.
Published:

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Dry cleaning Leda. Brand restyling.

Published: