![Advertising basketball design football footwear NBA Nike sneakers sports Sports Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/92085d136408877.61f949d9341c9.png)
Nike 'Air is everything', is a personal exploration started by style frames that were proposed to a client. This turned in to a fun project exploring particles, dynamics and environments.
I put down on paper a simple concept of protecting our cities, the air we breathe and the water we drink, this combined with Nike's initiative for sustainable creation and using recycled materials fit well as a personal brief.
A tiny water droplet rejuvenates the environment around it. Sending off a wave of particles around the city bringing back colour (Clean air & water), during which we see the sole of a shoe being formed.
Direction, Design, Animation, Sound design and Edit - Rishab Soni
Music - Ital Tek
*This project is not intended for any commercial use. It is solely for personal use / experimentation.
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/e05cda136408877.61f94b9395461.gif)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/f4975d136408877.61f94c6b6c943.gif)
Stills & Style frames
![Advertising basketball design football footwear NBA Nike sneakers sports Sports Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/d9170c136408877.61f939c882684.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/dbaff3136408877.61f939c730696.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/7daaaa136408877.61f939c72fb35.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/28357e136408877.61f93ac3c9303.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/30450c136408877.61f93ac3c8b21.png)
![Advertising basketball design football footwear NBA Nike sneakers sports Sports Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/20f777136408877.61f93a3be3042.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/65f0e0136408877.61f939c82c52b.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/ce8fe9136408877.61f939c82cdd3.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/ba1639136408877.61f93ac465407.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/365910136408877.61f93ac465cd1.png)
![Advertising basketball design football footwear NBA Nike sneakers sports Sports Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/afb09c136408877.61f93b0be3248.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/06a03c136408877.61f93bea98108.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/26c83b136408877.61f93bea97a21.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/e86c33136408877.61f93bea98830.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/2401df136408877.61f93bea994bb.png)
![Advertising basketball design football footwear NBA Nike sneakers sports Sports Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/88b237136408877.61f93c06b2248.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/483f91136408877.61f93d0833628.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/03c2ba136408877.61f93d0833f93.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/624a77136408877.61f93d08325da.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/276f16136408877.61f93d0832f2a.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/09ffa6136408877.61f93e947054d.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/81c22f136408877.61f93e9470da1.jpg)
![Advertising basketball design football footwear NBA Nike sneakers sports Sports Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/2c2843136408877.61f93e94bc97b.jpg)
Wireframes
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/25bfc9136408877.61f940acd162e.gif)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/d910d9136408877.61f9412b3b9fc.gif)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/e39bf9136408877.61f9421f93631.gif)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/71d4d6136408877.61f9421f93128.gif)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/2323e4136408877.61f944e756bd9.gif)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/e4ea9c136408877.61f944011890d.gif)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/2a4156136408877.61f9440118f9e.gif)
Thank you for watching