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The Mona Palette Photography for Sahur's Art Beauty

Sahur Saleim is a well-known social media beauty influencer and makeup artist. Her bubbly and sincere personality has won the hearts of over 300k followers from all around the world.

She has recently launched her own makeup line, Sahur's Art Beauty, which is deeply inspired by fine arts.

For this project, This Projective was tasked to conceptualise a photoshoot for the launch of the Sahur’s Art Painter’s Palette - Mona Edition, which was inspired by Leonardo da Vinci's masterpiece, the Mona Lisa.
The Mona Lisa sat in a "pozzetto" armchair, in front of a vast, mysterious looking landscape.

Along the same vein, our proposed concept included:
- Golden hour lighting
- A backdrop that features a "mysterious" landscape
- Natural elements (moss, flowers, etc)
(Above) Product photography of the Mona Palette

"Taking inspiration from what Leonardo Da Vinci’s own oil paints palette would have looked like when working on the Mona Lisa - the Mona Palette features a versatile array of colors ranging from pinks and oranges to teal and browns."
- Sahur's Art Beauty

(Above)
Close-ups of the models, showcasing beautiful even application on all skin types and tones

(Below)
Group shot featuring all the make-up looks designed by Sahur Saleim
(Above)
Mood board and concept which were presented to the client during the planning stages of the photoshoot
Objective
To create a renaissance-inspired concept for award-winning beauty influencer, Sahur Saleim's new beauty brand, Sahur's Art Beauty

Published
On the brand's website and Instagram 

Credit
Photographer: Josslin Yeo
Producer: Natasha Lim
Hair & Makeup: Sahur Saleim, Fiona Bennet
Fashion Stylist: Gabby G.
The Mona Palette Photography for Sahur's Art Beauty
Published:

The Mona Palette Photography for Sahur's Art Beauty

Beauty campaign for Sahursart

Published: